林弘樹 Hiroki.

While traveling in Kyoto, I visited a bookshop near my hotel and came across a graphic novel titled Designer File 2023. The design immediately stood out for its clean, impactful typography, aligning closely with our brand’s visual direction. Hiroki’s layout emphasized fluidity on the back—creating a sense of organic movement—while the front featured a smaller, refined typeface that highlighted thoughtful detailing. The overall approach was bold yet minimal, achieving a clear balance between structure and softness. The execution reflects the precision and design sensibility we aim to embody within our brand identity.